Its transparent storefront has been teasing the Lower East Side appetite for weeks. That’s when months-in-the-making Los Perros Locos shed a layer of secrecy to unveil the new hot dog concept at 201 Allen Street. With window paper gone, its photogenic guts have been on public display, including the colorful mural by UR New York.
The vibe takes on a modern urban flair that includes a combination of edgy fonts, layout, and artwork. Indeed, an encounter on the streets of SoHo led owner Alex Mitow to hire graffiti artist UR New York to decorate the guts of the hot dog haven. We are told the mural is meant to channel the international spirit of New York City, Miami, and Bogota.
Check out the Los Perros Locos menu
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